Middle Atlantic Manufacturer Alliance Celebrates 10th Anniversary

MIDDLE ATLANTIC PRODUCTS PRESS
FOR IMMEDIATE RELEASE: September 23, 2010
Contact: JC Costa • Brainstorm Media LLC
JCBrainstorm@nyc.rr.com/212.362.4271

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Atlanta, GA––This year marks the 10th Anniversary of Middle Atlantic Products’ Manufacturer Alliance, a unique program where leading home and consumer electronics manufacturers provide their new components for measurement to be included in the company’s Custom Rackshelf component database.

Middle Atlantic Marketing Communications Manager Michael Cukrow who established the program 10 years ago said, “The level of support from our partners over the last 10 years has been outstanding. Together, we have helped installers complete their projects on schedule by having our Custom Rackshelves available at the same time as the component. This allows the client to enjoy their state of the art system without any delay, and to have the components mounted in a way that complements the high end, professional look of the whole installation.”

Commenting on the Manufacturer Alliance, George Mousouroulis, Eastern Region Product Specialist at Yamaha Electronics Corporation said, “Yamaha is a proud partner of Middle Atlantic’s Manufacturer Alliance program. Having our products measured early in the process allows immediate access to complementary custom rackmounts when we bring our latest offerings to market. We appreciate the opportunity to be involved in providing this benefit to our mutual customers.”

Chuck Hinton, Technical Services Manager for McIntosh, added, “The McIntosh/Middle Atlantic Manufacturer Alliance program has been the most successful and fruitful partner program McIntosh has been involved in during my 10 years with the company. The high quality, American made Middle Atlantic products, the available and skilled support of Middle Atlantic employees and the company’s commitment to quality and customer service make Middle Atlantic our choice for racking McIntosh product. Happy anniversary, Middle Atlantic Manufacturer Alliance program, here’s to many more decades of this successful relationship.”

For technical specifications and in-depth information about Middle Atlantic Products, please stop by Booth #2705 at CEDIA, click to www.middleatlantic.com or call 1.800.266.7225.



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